THE BLOG
Diet Schmeit
Your diet doesn’t matter as much as you’ve been led to believe. Yes, I’ve crafted thousands of meal plans, and they work. But the truth is, any diet can give results for a while. There are calorie-restricted diets, fad diets, detox diets, and crash diets. Unless a diet is medically or faith-based, it’s often a marketing ploy. Why? Because selling a plain sweet potato isn’t sexy or profitable. Instead, they parade perfect bodies and fitness icons...
When I first began writing about women’s health nearly 30 years ago, my focus was simple: provide the clarity that the fitness industry often fails to offer. The very notes I jotted down back then became the blueprint for my successful training studios and gyms. Yet, despite decades of effort, not much has changed—except in some ways, things have worsened.
Let’s start with a staggering fact: the U.S. diet industry generated $90 billion in revenue in 2023. Meanwhile, 67% of...
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